Vanessa Van Edwards: The Secret Language of Charismatic Communication

Srinivas Rao
4 min readDec 5, 2022

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We often find ourselves drawn to people who exhibit charisma, but what is it that makes someone charismatic? According to Vanessa Van Edwards, author of the book Cues: The Secret Language of Charismatic Communication, it all boils down to a few key traits.

Highly charismatic people rank high in two traits

Photo by Priscilla Du Preez on Unsplash

They’re high in warmth and competence. This means that they exude both friendliness and authority. Most leaders have actually learned to figure out what is charismatic so they can interact with people and be seen as more trustworthy and collaborative. This makes it easier to get people on board with your ideas. They are also more likely to be successful in their endeavors, as others are more likely to be drawn to them and lend their support.

Verbal Cues

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Srinivas Rao
Srinivas Rao

Written by Srinivas Rao

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