Member-only story
How to Start a Minimum Viable Podcast
People often ask me how to start a podcast. I’m always baffled by the time, money, and resources they invest in something that doesn’t have an audience. They underestimate the power of starting small. So they buy fancy recording equipment, enroll in expensive courses, build web sites, etc.
I do not deny that it takes time to build something worthy of an audience’s attention. Everybody starts at zero.
But, all of this will be for nothing if you discover you hate doing a podcast, your audience hates your show, etc., etc. A minimum viable podcast allows you in the words of Alberto Savoia to “fail Ferrari fast and fiat cheap. “ He’s been the founder of several successful startups and was the director of innovation at Google. So his advice passes the credibility test.
The first iteration of the Unmistakable Creative Podcast was a far cry from what it is today. There were no album covers or even a web site. I barely knew how to use Wordpress at the time. Our first episode was an mp3 file on my blog with a link that said, “click here to download?’
The process was so stupidly simple that anybody reading this could publish their first episode today.
