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How to Conduct An Amazing Podcast Interview

Srinivas Rao
9 min readJan 13, 2020

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As the buzz around podcasts has grown, everyone from the hobbyist to the biggest media companies in the world has hopped on the bandwagon. And there’s no shortage of advice, tactics, and hacks on how to launch, grow, and promote a new podcast. But, what is lacking is advice on how to conduct an amazing podcast interview. There are two fundamental skills at the heart of every successful podcast:

  1. Conducting interviews/asking great questions
  2. Telling a compelling story

Without these two skills, podcasters will drown in a sea of sameness noise. In a crowded media landscape, you have to focus on mastery instead of metrics. And you can’t hide shitty art behind great marketing.

The Critical Ingredient of Conduct an Amazing Podcast Interview

One of the most overlooked aspects of conducting an amazing podcast interview is choosing subjects. There’s a misconception that and fame and status is a good criteria. But it may actually be the worst criteria for choosing a guest.

Famous people are difficult to reach. They get asked the same question all the time and to top it off most people already know their stories. When you use fame and status as a filter for choosing interview subjects, you overlook the fact that…

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Srinivas Rao
Srinivas Rao

Written by Srinivas Rao

Candidate Conversations with Insanely Interesting People: Listen to the @Unmistakable Creative podcast in iTunes http://apple.co/1GfkvkP

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